A video can be a powerful tool for attracting prospective students. By showcasing the beautiful campus, academic programs, and student experience, can showcase its strengths and convince talented students to choose USU over other options.

This video was incorporated into the campus tour experience of all visiting prospective students. It’s shown as a way to provide a broad overview of campus in a way that can actually be experienced in person depending on the seasons or time of day. There was a balance taken in creating a condensed video talking on a wide variety of subjects. The outcome I feel like was a successful, engaging 4 minute video.